Kaizen Human Capital

Kaizen Human Capital is a human resource consulting firm focused on organizational development, leadership coaching, and diversity inclusion. Their team combines academic know-how with professional experience to provide data-driven solutions for their clients’ goals.

Project Goals

Kaizen Human Capital came to DC Dev Shop with the goal of revamping their previous website and branding. An ideal new site would incorporate an updated page layout, site-wide user interface, and overall design. DCDS was to keep their mission, offered services, and general philosophy clear and concise to new and returning customers. On top of that, DCDS expected to deliver mobile device SEO and load-time optimization to aid Kaizen in reaching a larger audience.

Scope of Services

DC Dev Shop worked to redesign Kaizen’s previous website with a fresh new look, including graphics and updated descriptions of their services. While certain pre-existing site elements Kaizen deemed unnecessary were removed, previously used infrastructure such as traffic analysis tools were migrated over for continued use. DCDS worked hand-in-hand with Kaizen to ensure work product stayed on track and any desired changes were made in a timely manner – This included changes that were brought to our attention after our original agreement.

Kaizen’s new site is easily navigable with its clean layout and simplified interface. Mobile SEO and load-times have been optimized to make their services easily discoverable for a new generation of clients. Some slight rebranding via updated graphics and service descriptions drive its audience to understand that an improved workplace environment is easily attainable when teaming up with Kaizen.

 

We also provided them with training on how to maintain their new WordPress website in-house. Kaizen can now comfortably take the reigns and handle content updates as they see fit whenever necessary.

 

We are proud to have worked with Kaizen, helping their online presence to reach the next level with a sleek, new site. We look forward to helping make a difference with future clients, too!

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We are the leading  WordPress development and HubSpot Inbound Consulting agency in the D.C. area, working with brands to attract and retain clients by leveraging web technologies and inbound marketing methodologies.

Don't be shy, drop us a line. Whether you are aiming to launch a new website yourself or want to hire a team of experts to build a custom site, we'd love to hear from you.

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